The project, funded by the European Union with a total budget of € 250 000 and running from 2025 to 2027, aims to raise awareness of the General Data Protection Regulation (GDPR) at national and EU level among small and medium-sized enterprises (SMEs) by highlighting data protection-relevant areas, key factors and providing relevant knowledge and information to target groups. It pays particular attention to employment-related issues and to the mapping of data subjects’ rights and information society services and prioritises the protection and support of women and children in the context of data processing.

Building on the experience gained from the previous SME-related projects (https://naih.hu/star-ii/starii-attekintes), the National Authority for Data Protection and Freedom of Information (NAIH) will launch its AWARE project in February 2025, with the participation of the Irish consultancy, research and development firm Trilateral Research Ltd, which specialises in new technologies and data protection issues. In addition to fulfilling the general objectives of the call, the partners plan to specifically target SMEs active in the beauty and private healthcare sectors.

To achieve these goals, the partners will

 conduct interviews with SMEs from the beauty and healthcare sector, as well as with SME associations and chambers of commerce across all EU Member States,

 summarize the results and launch an information website in Hungarian and English including a repository of useful links of previous privacy projects results,

 prepare slides and present webinars to the target stakeholder groups,

 conclude the project with training days.

For more information, contact Ez az e-mail-cím a szpemrobotok elleni védelem alatt áll. Megtekintéséhez engedélyeznie kell a JavaScript használatát..

Budapest, 18th November 2024.